<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Archer&#039;s Mark &#187; film archive</title>
	<atom:link href="http://www.archersmark.co.uk/tag/film-archive/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.archersmark.co.uk</link>
	<description>Independent film production</description>
	<lastBuildDate>Mon, 30 Jan 2012 13:41:24 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=</generator>
		<item>
		<title>Protest Boardwear &#8211; Protest: Summer</title>
		<link>http://www.archersmark.co.uk/advertising/protest-summer/</link>
		<comments>http://www.archersmark.co.uk/advertising/protest-summer/#comments</comments>
		<pubDate>Fri, 12 Nov 2010 18:32:29 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Aymeric]]></category>
		<category><![CDATA[boardwear]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Protest]]></category>
		<category><![CDATA[snowboard]]></category>
		<category><![CDATA[Tonin]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1472</guid>
		<description><![CDATA[Summer sucks. Well, if you're a snowboarder it does. Snow melts, ice turns to glass, and you're constantly at the mercy of some pretty fickle elements. But you know what? It's a heck of a lot better than sitting on your behind waiting for the new season to begin. That's why Protest Boardwear's Aymeric Tonin's [...]]]></description>
			<content:encoded><![CDATA[<p>Summer sucks. Well, if you're a snowboarder it does. Snow melts, ice turns to glass, and you're constantly at the mercy of some pretty fickle elements.</p>
<p>But you know what? It's a heck of a lot better than sitting on your behind waiting for the new season to begin. That's why Protest Boardwear's Aymeric Tonin's sees Summer riding as a discipline in itself. Throw in an opportunity for a spot of skateboarding and a round of golf, and suddenly the off-season starts to look like the new Winter...</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/advertising/protest-summer/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Extra Pillow &#8211; Teaser</title>
		<link>http://www.archersmark.co.uk/drama/the-extra-pillow-teaser/</link>
		<comments>http://www.archersmark.co.uk/drama/the-extra-pillow-teaser/#comments</comments>
		<pubDate>Tue, 09 Nov 2010 17:01:05 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Drama]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Iain Lee]]></category>
		<category><![CDATA[Maggie O'Neill]]></category>
		<category><![CDATA[Short film]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=2002</guid>
		<description><![CDATA[The product of a seedy urban myth and a heavily wood-panelled hotel room, The Extra Pillow is the story of what happens when a gawky businessman calls up for room service and gets more than he bargained for. Starring Maggie O’Neill (Shameless, Eastenders) and Iain Lee (The Eleven O’Clock Show), The Extra Pillow is a [...]]]></description>
			<content:encoded><![CDATA[<p>The product of a seedy urban myth and a heavily wood-panelled hotel room, <em>The Extra Pillow</em> is the story of what happens when a gawky businessman calls up for room service and gets more than he bargained for. Starring Maggie O’Neill (<em>Shameless</em>, <em>Eastenders</em>) and Iain Lee (<em>The Eleven O’Clock Show</em>), <em>The Extra Pillow</em> is a quirky and playfully awkward two-hander that falls gently on the ‘comedy’ side of ‘comedy- drama’, drizzling it with just enough sauce to justify a 12A rating.</p>
<p>As the <em>The Extra Pillow</em> is being entered into several  film festivals, only the teaser above will be available online for the time being. Just holler info@archersmark.co.uk if you'd like a DVD copy of the film.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/drama/the-extra-pillow-teaser/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Katy B (ft. Ms Dynamite) &#8211; Lights On</title>
		<link>http://www.archersmark.co.uk/music-promos/lights-on-katy-b-ft-miss-dynamite/</link>
		<comments>http://www.archersmark.co.uk/music-promos/lights-on-katy-b-ft-miss-dynamite/#comments</comments>
		<pubDate>Tue, 02 Nov 2010 11:05:11 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Music Promos]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Katy B]]></category>
		<category><![CDATA[Lights On]]></category>
		<category><![CDATA[Ms Dynamite]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1482</guid>
		<description><![CDATA[Katy B's 'Katy on a Mission' pretty much made the YouTube servers explode as it smashed through the 7 million views barrier, and the foxy songstress is back again - this time arm-in-arm with Ms Dynamite to perform their anthem, 'Lights On'. Crack out the red leather gloves and the floor-to-ceiling LED panels - this [...]]]></description>
			<content:encoded><![CDATA[<p>Katy B's '<a title="Katy on a Mission" href="http://www.archersmark.co.uk/music-promos/katy-b-katy-on-a-mission/" target="_self">Katy on a Mission</a>' pretty much made the YouTube servers explode as it smashed through the 7 million views barrier, and the foxy songstress is back again - this time arm-in-arm with Ms Dynamite to perform their anthem, 'Lights On'. Crack out the red leather gloves and the floor-to-ceiling LED panels - this one's gonna be big.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/music-promos/lights-on-katy-b-ft-miss-dynamite/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SixNationState &#8211; Why Don&#039;t You Love Me?</title>
		<link>http://www.archersmark.co.uk/director/mike-brett/sixnationstate-why-dont-you-love-me/</link>
		<comments>http://www.archersmark.co.uk/director/mike-brett/sixnationstate-why-dont-you-love-me/#comments</comments>
		<pubDate>Tue, 12 Oct 2010 10:53:35 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Agent Lynch]]></category>
		<category><![CDATA[burlesque]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[SixNationState]]></category>
		<category><![CDATA[Why Don't You Love Me?]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/</guid>
		<description><![CDATA[Songs about urban isolation and unrequited love don’t tend to get your toe tapping too quickly. Then again, most of them lack the sultry thrills of a vintage-themed burlesque dancer and our favourite four-piece, SixNationState. Inspired by the band’s latest floor-filler - the sublime ‘Why Don’t You Love Me?’- this mash-up of 16mm Bolex and [...]]]></description>
			<content:encoded><![CDATA[<p>Songs about urban isolation and unrequited love don’t tend to get  your toe tapping too quickly. Then again, most of them lack the sultry  thrills of a vintage-themed burlesque dancer and our favourite  four-piece, <a title="SixNationState - MySpace" href="http://www.myspace.com/sixnationstatetheband" target="_blank">SixNationState</a>.  Inspired by the band’s latest floor-filler - the sublime ‘Why Don’t You  Love Me?’- this mash-up of 16mm Bolex and HD splendor is as easy on the  eye as they come.</p>
<p>Thanks a million to the lovely <a title="Agent Lynch" href="http://agentlynch.com/" target="_blank">Agent Lynch</a> for her general awesomeness, and the team down at <a title="Church of London" href="http://www.thechurchoflondon.com/" target="_blank">Church of London</a> for whipping up our vintage-tastic lads' mag.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/director/mike-brett/sixnationstate-why-dont-you-love-me/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>BRMC &#8211; Live in London</title>
		<link>http://www.archersmark.co.uk/music-promos/brmc-live-in-london/</link>
		<comments>http://www.archersmark.co.uk/music-promos/brmc-live-in-london/#comments</comments>
		<pubDate>Wed, 06 Oct 2010 17:30:37 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Music Promos]]></category>
		<category><![CDATA[BRMC]]></category>
		<category><![CDATA[Conscience Killer]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[forum]]></category>
		<category><![CDATA[Kentish Town]]></category>
		<category><![CDATA[live]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1485</guid>
		<description><![CDATA[BRMC give the ultimate live gig: sweat, strobes and the kind of sound that rocks a venue to its foundations. If this epic performance of 'Conscience Killer' gets your juices flowing, then the full live dvd (packaged with the latest BRMC album re-release) will blow you away. Available to buy 1st November, 2010 - www.blackrebelmotorcycleclub.com [...]]]></description>
			<content:encoded><![CDATA[<p>BRMC give the ultimate live gig: sweat, strobes and the kind of sound that rocks a venue to its foundations. If this epic performance of 'Conscience Killer' gets your juices flowing, then the full live dvd (packaged with the latest BRMC album re-release) will blow you away. Available to buy 1st November, 2010 - <a href="http://www.blackrebelmotorcycleclub.com/" target="_blank">www.blackrebelmotorcycleclub.com</a></p>
<p>WARNING: This film contains strobe effects.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/music-promos/brmc-live-in-london/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Protest:Excuses</title>
		<link>http://www.archersmark.co.uk/advertising/protestexcuses/</link>
		<comments>http://www.archersmark.co.uk/advertising/protestexcuses/#comments</comments>
		<pubDate>Wed, 06 Oct 2010 17:28:21 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Aymeric]]></category>
		<category><![CDATA[boardwear]]></category>
		<category><![CDATA[excuses]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Protest]]></category>
		<category><![CDATA[snowboard]]></category>
		<category><![CDATA[Tonin]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1475</guid>
		<description><![CDATA[You know those voices in your head? The ones that tell you that you're better off huddling up in the warm with a cuppa  than venturing out onto the mountain and seeing just how good a snowboarder you can be? Well, as the first instalment in our Protest Boardwear campaign proves, those voices are all [...]]]></description>
			<content:encoded><![CDATA[<p>You know those voices in your head? The ones that tell you that you're better off huddling up in the warm with a cuppa  than venturing out onto the mountain and seeing just how good a snowboarder you can be?</p>
<p>Well, as the first instalment in our <a title="Protest Boardwear" href="http://www.archersmark.co.uk/music-promos/katy-b-katy-on-a-mission/" target="_blank">Protest Boardwear</a> campaign proves, those voices are all wrong. Press play to take a journey through the darkest recesses of the weak-hearted snowboarder's mind - and take a stand against the excuses that stop you from hitting the slopes.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/advertising/protestexcuses/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SixNationState &#8211; Why Don&#8217;t You Love Me?</title>
		<link>http://www.archersmark.co.uk/music-promos/sixnationstate-why-dont-you-love-me/</link>
		<comments>http://www.archersmark.co.uk/music-promos/sixnationstate-why-dont-you-love-me/#comments</comments>
		<pubDate>Mon, 27 Sep 2010 16:21:46 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Music Promos]]></category>
		<category><![CDATA[Agent Lynch]]></category>
		<category><![CDATA[burlesque]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[SixNationState]]></category>
		<category><![CDATA[Why Don't You Love Me?]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1421</guid>
		<description><![CDATA[Songs about urban isolation and unrequited love don’t tend to get your toe tapping too quickly. Then again, most of them lack the sultry thrills of a vintage-themed burlesque dancer and our favourite four-piece, SixNationState. Inspired by the band’s latest floor-filler - the sublime ‘Why Don’t You Love Me?’- this mash-up of 16mm Bolex and [...]]]></description>
			<content:encoded><![CDATA[<p>Songs about urban isolation and unrequited love don’t tend to get your toe tapping too quickly. Then again, most of them lack the sultry thrills of a vintage-themed burlesque dancer and our favourite four-piece, <a title="SixNationState - MySpace" href="http://www.myspace.com/sixnationstatetheband" target="_blank">SixNationState</a>. Inspired by the band’s latest floor-filler - the sublime ‘Why Don’t You Love Me?’- this mash-up of 16mm Bolex and HD splendor is as easy on the eye as they come.</p>
<p>Thanks a million to the lovely <a title="Agent Lynch" href="http://agentlynch.com/" target="_blank">Agent Lynch</a> for her general awesomeness, and the team down at <a title="Church of London" href="http://www.thechurchoflondon.com/" target="_blank">Church of London</a> for whipping up our vintage-tastic lads' mag.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/music-promos/sixnationstate-why-dont-you-love-me/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Nike Academy &#8211; Hungry to Succeed</title>
		<link>http://www.archersmark.co.uk/uncategorised/nike-academy-hungry-to-succeed/</link>
		<comments>http://www.archersmark.co.uk/uncategorised/nike-academy-hungry-to-succeed/#comments</comments>
		<pubDate>Wed, 22 Sep 2010 14:47:08 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Uncategorised]]></category>
		<category><![CDATA[academy]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[season two]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1356</guid>
		<description><![CDATA[If you really want to make it in the pro game, sacrifices have to be made.  For the Nike Academy's Ross Farran, that means moving from Manchester to London, and digging deep to find the inspiration he needs from the rest of the squad to finally make it in the pro game. Click here to [...]]]></description>
			<content:encoded><![CDATA[<p>If you really want to make it in the pro game, sacrifices have to be made.  For the Nike Academy's Ross Farran, that means moving from Manchester to London, and digging deep to find the inspiration he needs from the rest of the squad to finally make it in the pro game.</p>
<p>Click <a title="Academy season two" href="http://www.archersmark.co.uk/?s=academy+season+two&amp;submit=Search" target="_self">here</a> to see the rest of the Academy season two films.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/uncategorised/nike-academy-hungry-to-succeed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike Academy &#8211; Dealing with Disappointment</title>
		<link>http://www.archersmark.co.uk/uncategorised/nike-academy-dealing-with-disappointment/</link>
		<comments>http://www.archersmark.co.uk/uncategorised/nike-academy-dealing-with-disappointment/#comments</comments>
		<pubDate>Wed, 22 Sep 2010 14:36:03 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Uncategorised]]></category>
		<category><![CDATA[academy]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[season two]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1346</guid>
		<description><![CDATA[Every young player will get a kick in the teeth at some point in their career. It's how you deal with it that divides the true talent from the try-hards. That's Rio Ferdinand's message, as he meets the young hopefuls on the brink of the pro game in the Nike Academy, season two.]]></description>
			<content:encoded><![CDATA[<p>Every young player will get a kick in the teeth at some point in their career. It's how you deal with it that divides the true talent from the try-hards. That's Rio Ferdinand's message, as he meets the young hopefuls on the brink of the pro game in the Nike Academy, <a title="Academy season two" href="http://www.archersmark.co.uk/?s=academy+season+two&amp;submit=Search" target="_self">season two</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/uncategorised/nike-academy-dealing-with-disappointment/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike Academy &#8211; The Season Ahead</title>
		<link>http://www.archersmark.co.uk/uncategorised/nike-academy-the-season-ahead/</link>
		<comments>http://www.archersmark.co.uk/uncategorised/nike-academy-the-season-ahead/#comments</comments>
		<pubDate>Wed, 22 Sep 2010 14:30:01 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Uncategorised]]></category>
		<category><![CDATA[academy]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[season two]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1350</guid>
		<description><![CDATA[The new Academy season has started - and with Jordan Rose from last season's squad now signed as a pro, the expectations of this year's intake are higher than ever. A rigorous training camp at Manchester United's Carrington  facility gave the lads the kickstart they needed for the year ahead - and you can catch [...]]]></description>
			<content:encoded><![CDATA[<p>The new Academy season has started - and with Jordan Rose from last season's squad now signed as a pro, the expectations of this year's intake are higher than ever. A rigorous training camp at Manchester United's Carrington  facility gave the lads the kickstart they needed for the year ahead - and you can catch the rest of the Academy's second season of films <a title="Academy season two" href="http://www.archersmark.co.uk/?s=academy+season+two&amp;submit=Search" target="_self">here</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/uncategorised/nike-academy-the-season-ahead/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike &#8211; Code Red (Directors&#8217; Cut)</title>
		<link>http://www.archersmark.co.uk/advertising/code-red-man-united-pre-season/</link>
		<comments>http://www.archersmark.co.uk/advertising/code-red-man-united-pre-season/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 19:21:39 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Code Red]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Manchester United]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[Nike Football]]></category>
		<category><![CDATA[Rio Ferdinand]]></category>
		<category><![CDATA[Wayne Rooney]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1259</guid>
		<description><![CDATA[‘Pre-season. It’s not glamorous. It’s not pretty. It’s just graft.’ Commissioned to coincide with the launch of Manchester United’s new replica and training kits, Nike wanted a film that would communicate the true blood, sweat and tears that go into pre-season training at an elite professional club. Sneaking into the team’s Carrington training facility at [...]]]></description>
			<content:encoded><![CDATA[<h3><em>‘Pre-season. It’s not glamorous. It’s not pretty. It’s just graft.’</em></h3>
<p>Commissioned to coincide with the launch of Manchester United’s new replica and training kits, Nike wanted a film that would communicate the true blood, sweat and tears that go into pre-season training at an elite professional club.</p>
<p>Sneaking into the team’s Carrington training facility at 3am to watch the sun rise was our first challenge, but putting Sir Alex’s prize assets through their paces without getting caught by the gaffer was another problem altogether. Fortunately, Rooney, Rio and friends turned in performances that would shame some Hollywood stars and early reviews point towards Oscar nominations for Darren Fletcher and Three-Lungs Park.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/advertising/code-red-man-united-pre-season/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike Academy vs Wycombe Wanderers</title>
		<link>http://www.archersmark.co.uk/uncategorised/nike-academy-vs-wycombe-wanderers/</link>
		<comments>http://www.archersmark.co.uk/uncategorised/nike-academy-vs-wycombe-wanderers/#comments</comments>
		<pubDate>Sun, 18 Jul 2010 14:51:09 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Uncategorised]]></category>
		<category><![CDATA[academy]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[season two]]></category>
		<category><![CDATA[Wycombe Wanderers]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1359</guid>
		<description><![CDATA[The first big game of every season is always a tester, but sometimes the result doesn't work out quite the way you planned it. That's what the Academy lads learned the hard way, as they went up against a skillful Wycombe Wanderers side, and got taken down 3-1. Catch the other season two updates here.]]></description>
			<content:encoded><![CDATA[<p>The first big game of every season is always a tester, but sometimes the result doesn't work out quite the way you planned it. That's what the Academy lads learned the hard way, as they went up against a skillful Wycombe Wanderers side, and got taken down 3-1.</p>
<p>Catch the other season two updates <a title="Academy season two" href="http://www.archersmark.co.uk/?s=academy+season+two&amp;submit=Search" target="_self">here</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/uncategorised/nike-academy-vs-wycombe-wanderers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Johnnie Walker – ‘Walk the Walk’ Teaser</title>
		<link>http://www.archersmark.co.uk/advertising/johnnie-walker-walk-the-walk/</link>
		<comments>http://www.archersmark.co.uk/advertising/johnnie-walker-walk-the-walk/#comments</comments>
		<pubDate>Sun, 18 Jul 2010 11:32:52 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Johnnie Walker]]></category>
		<category><![CDATA[Walk the Walk]]></category>
		<category><![CDATA[whisky]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=832</guid>
		<description><![CDATA[When is a whisky tasting not a whisky tasting? When you need to convey the distinctive character of five different blends using only the medium of film. That was the challenge AKQA Amsterdam set when they asked us to create a series of films that would bring the Johnnie Walker experience right into its consumers’ [...]]]></description>
			<content:encoded><![CDATA[<p>When is a whisky tasting not a whisky tasting? When you need to convey the distinctive character of five different blends using only the medium of film. That was the challenge AKQA Amsterdam set when they asked us to create a series of films that would bring the Johnnie Walker experience right into its consumers’ homes.</p>
<p>Check out the teaser above to see how we combined macro photography, abstract sound design, and an evocative script (guided by JW’s own master distillers) to capture a range of tastes, textures and aromas - all in a wee box on the interweb.</p>
<p>For the full ‘<span style="color: #000000;"><span style="text-decoration: none;"><span style="text-decoration: none;"><a href="http://www.johnniewalker.com/global/walkthewalk/">Walk the Walk</a></span></span></span>’ experience, follow the link.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/advertising/johnnie-walker-walk-the-walk/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike &#8211; The Chance</title>
		<link>http://www.archersmark.co.uk/advertising/nike-the-chance/</link>
		<comments>http://www.archersmark.co.uk/advertising/nike-the-chance/#comments</comments>
		<pubDate>Wed, 30 Jun 2010 10:00:26 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Arsenal]]></category>
		<category><![CDATA[Arsene]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Nike Academy]]></category>
		<category><![CDATA[Nike Football]]></category>
		<category><![CDATA[The Chance]]></category>
		<category><![CDATA[Wenger]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1210</guid>
		<description><![CDATA[When Arsene Wenger has his eyes peeled to find the freshest football talent on the planet, young players start pulling their socks up. That's the message of Nike's latest campaign piece, The Chance, where the best players from across the globe compete to win a place in the Nike Academy. AKQA London co-ordinated shoots across [...]]]></description>
			<content:encoded><![CDATA[<p>When Arsene Wenger has his eyes peeled to find the freshest football talent on the planet, young players start pulling their socks up. That's the message of Nike's latest campaign piece, <em>The Chance</em>, where the best players from across the globe compete to win a place in the <a title="Nike Academy archive" href="http://www.archersmark.co.uk/?s=Nike+Academy&amp;submit=Search" target="_self">Nike Academy</a>.</p>
<p>AKQA London co-ordinated shoots across five different continents, and it fell to us to execute the London anchor leg with Mssr Wenger himself, bagging a host of beauty shots and a dramatic voiceover at the Arsenal training facility.</p>
<p>For the full lowdown on how young players can step forward and take <em>The Chance</em>, click <a title="The Chance" href="http://www.nike.com/nikefootball/write-the-future/home?locale=en_GB" target="_blank">here</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/advertising/nike-the-chance/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Footlocker &#8211; Be the Revolution of You &#8211; Jon Obi Mikel</title>
		<link>http://www.archersmark.co.uk/advertising/footlocker-be-the-revolution-of-you-jon-obi-mikel-2/</link>
		<comments>http://www.archersmark.co.uk/advertising/footlocker-be-the-revolution-of-you-jon-obi-mikel-2/#comments</comments>
		<pubDate>Tue, 29 Jun 2010 18:53:52 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Air Max 90]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Foot Locker]]></category>
		<category><![CDATA[Jon]]></category>
		<category><![CDATA[Mikel]]></category>
		<category><![CDATA[Nextmen]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[Obi]]></category>
		<category><![CDATA[sportswear]]></category>
		<category><![CDATA[Steve]]></category>
		<category><![CDATA[Wilson]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=680</guid>
		<description><![CDATA[Foot Locker's Be the Revolution of You tour celebrated the re-release of the original Air Max 90 by matching up four football stars with local artists who were given the license to funk up, experiment with and generally reinvent their image. This London instalment sees Chelsea's Jon Obi Mikel get a psychedelic remix from artist [...]]]></description>
			<content:encoded><![CDATA[<p>Foot Locker's <a title="Foot Locker archive" href="http://www.archersmark.co.uk/tag/foot-locker/" target="_self">Be the Revolution of You </a>tour celebrated the re-release of the original Air Max 90 by matching up four football stars with local artists who were given the license to funk up, experiment with and generally reinvent their image.</p>
<p>This London instalment sees Chelsea's Jon Obi Mikel get a psychedelic remix from artist Steve Wilson, accompanied by beats from the legendary <a title="http://www.thenextmen.com/" href="http://www.thenextmen.com/" target="_blank">Nextmen</a>.</p>
<p>Click <a title="Foot Locker archive" href="http://www.archersmark.co.uk/tag/foot-locker/" target="_self">here</a> to see the other Foot Locker films, featuring Barcelona's Sergio Busquets, Olympique de Marseille's Hatem Ben Arfa, and Inter Milan's Davide Santon.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/advertising/footlocker-be-the-revolution-of-you-jon-obi-mikel-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Belleruche &#8211; Clockwatching</title>
		<link>http://www.archersmark.co.uk/music-promos/belleruche-clockwatching/</link>
		<comments>http://www.archersmark.co.uk/music-promos/belleruche-clockwatching/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 17:12:21 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Music Promos]]></category>
		<category><![CDATA[Belleruche]]></category>
		<category><![CDATA[Clockwatching]]></category>
		<category><![CDATA[film archive]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1154</guid>
		<description><![CDATA[Quite where the concept for Jamie Roberts' latest experimental promo came from, no one really knows. Then again, if pickling your brain in ginger beer and then freezing your extremities off in a baltic Dungeness isn't enough to spark a bit of  inspiration, what is? Thanks to the wonderful Belleruche for putting up with the [...]]]></description>
			<content:encoded><![CDATA[<p>Quite where the concept for Jamie Roberts' latest experimental promo came from, no one really knows. Then again, if pickling your brain in ginger beer and then freezing your extremities off in a baltic Dungeness isn't enough to spark a bit of  inspiration, what is?</p>
<p>Thanks to the wonderful <a title="Belleruche" href="http://www.belleruche.com/" target="_blank">Belleruche</a> for putting up with the cold, along with the nuclear fallout of a weekend on Europe's largest expanse of shingle beach.</p>
<p><em>Clockwatching</em> was Nemone's <a title="Clockwatching - 6Music" href="http://archersmark.tumblr.com/post/776386466/picture-the-scene-its-financial-armageddon-at" target="_blank">Video of the Week</a> on BBC 6Music, and is out on <a title="Tru Thoughts" href="http://www.tru-thoughts.co.uk/" target="_blank">Tru Thoughts Records</a> on 23rd August 2010. I'd buy it if I were you.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/music-promos/belleruche-clockwatching/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Benin City &#8211; Kaleidoscope(s)</title>
		<link>http://www.archersmark.co.uk/music-promos/benin-city-kaleidoscopes/</link>
		<comments>http://www.archersmark.co.uk/music-promos/benin-city-kaleidoscopes/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 17:05:20 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Music Promos]]></category>
		<category><![CDATA[Benin City]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Kaleidoscope(s)]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1149</guid>
		<description><![CDATA[The latest instalment from director Jamie Roberts, Benin City's Kaleidoscope(s) session  is worth watching just for its pioneering invention of the rocking new Trombone-Cam™, which promises to transform the way brass sections are recorded forever. If that's whetted your appetite, head over to the Kaleidoscope(s) YouTube channel to roll about in plenty more bands, tracks [...]]]></description>
			<content:encoded><![CDATA[<p>The latest instalment from director Jamie Roberts, <a title="Benin City - MySpace" href="http://www.myspace.com/wearebenincity" target="_blank">Benin City</a>'s Kaleidoscope(s) session  is worth watching just for its pioneering invention of the rocking new Trombone-Cam™, which promises to transform the way brass sections are recorded forever.</p>
<p>If that's whetted your appetite, head over to the <a href="http://www.youtube.com/user/Kaleidoscopestv">Kaleidoscope(s) YouTube channel</a> to roll about in plenty more bands, tracks and extras.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/music-promos/benin-city-kaleidoscopes/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike Sportswear &#8211; Bleed Your Colours &#8211; France</title>
		<link>http://www.archersmark.co.uk/uncategorised/nike-sportswear-rankin-country-films-france/</link>
		<comments>http://www.archersmark.co.uk/uncategorised/nike-sportswear-rankin-country-films-france/#comments</comments>
		<pubDate>Mon, 24 May 2010 17:42:47 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Uncategorised]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[Rankin]]></category>
		<category><![CDATA[sportswear]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1109</guid>
		<description><![CDATA[Four countries, a handful of tier-one athletes and the most famous photographer in the world. Our brief? To translate the energy and iconic style of a Rankin shoot into a series of punchy portrait films featuring Nike athletes and influencers. Combining premium steadicam footage, nifty motion-tracked graphics and some stop-motion stills of our own, we [...]]]></description>
			<content:encoded><![CDATA[<p>Four countries, a handful of tier-one athletes and the most famous photographer in the world. Our brief? To translate the energy and iconic style of a Rankin shoot into a series of punchy portrait films featuring Nike athletes and influencers.<br />
Combining premium steadicam footage, nifty motion-tracked graphics and some stop-motion stills of our own, we whipped up a series of poppy content pieces for Nike Sportswear’s Summer campaign.</p>
<p>In this piece, France's Patrice Evra describes the feeling of representing his country in a major tournament.<br />
See the other films <a href="http://www.archersmark.co.uk/tag/rankin/">here</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/uncategorised/nike-sportswear-rankin-country-films-france/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike True City &#8211; Madrid</title>
		<link>http://www.archersmark.co.uk/advertising/nike-true-city-madrid-2/</link>
		<comments>http://www.archersmark.co.uk/advertising/nike-true-city-madrid-2/#comments</comments>
		<pubDate>Mon, 24 May 2010 12:32:02 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[Nike]]></category>
		<category><![CDATA[sportswear]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1097</guid>
		<description><![CDATA[When Nike's True City app. was released in 2009, its revolutionary way of linking people and places turned heads all over the blogosphere. And with an army of users growing all over the globe, we were asked to tell the story of the app. - of the people and places that bring its users' True [...]]]></description>
			<content:encoded><![CDATA[<p>When Nike's True City app. was released in 2009, its revolutionary way of linking people and places turned heads all over the <a title="True City blog results" href="http://www.google.co.uk/search?q=nike%20true%20city%20app&amp;oe=utf-8&amp;rls=org.mozilla:en-US:official&amp;client=firefox-a&amp;um=1&amp;ie=UTF-8&amp;tbo=u&amp;tbs=blg:1&amp;source=og&amp;sa=N&amp;hl=en&amp;tab=wb" mce_href="http://www.google.co.uk/search?q=nike%20true%20city%20app&amp;oe=utf-8&amp;rls=org.mozilla:en-US:official&amp;client=firefox-a&amp;um=1&amp;ie=UTF-8&amp;tbo=u&amp;tbs=blg:1&amp;source=og&amp;sa=N&amp;hl=en&amp;tab=wb" target="_blank">blogosphere</a>. And with an army of users growing all over the globe, we were asked to tell the story of the app. - of the people and places that bring its users' True City to life when they log on.</p>
<p>Now watch the film, <a href="http://itunes.apple.com/gb/app/nike-true-city/id340532377?mt=8" mce_href="http://itunes.apple.com/gb/app/nike-true-city/id340532377?mt=8">download the app</a>, and then go ahead and tap your feet to the nut-bustingly great track that <a title="SixNationState" href="http://www.myspace.com/sixnationstatetheband" mce_href="http://www.myspace.com/sixnationstatetheband" target="_blank">SixNationState</a> provided for the final cut.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/advertising/nike-true-city-madrid-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nike Academy 2010/11 &#8211; Ready to Deliver</title>
		<link>http://www.archersmark.co.uk/uncategorised/nike-academy-201011-ready-to-deliver/</link>
		<comments>http://www.archersmark.co.uk/uncategorised/nike-academy-201011-ready-to-deliver/#comments</comments>
		<pubDate>Mon, 24 May 2010 11:52:23 +0000</pubDate>
		<dc:creator>Steve</dc:creator>
				<category><![CDATA[Uncategorised]]></category>
		<category><![CDATA[film archive]]></category>
		<category><![CDATA[football]]></category>
		<category><![CDATA[Nike Academy]]></category>
		<category><![CDATA[season two]]></category>

		<guid isPermaLink="false">http://www.archersmark.co.uk/?p=1342</guid>
		<description><![CDATA[After a debut season packed with blood, sweat and tears, the 2010/11 programme for Nike's Academy initiative is finally here. We produced this teaser for the year ahead - and with a new squad primed to outperform last year's young stars, it's already shaping up to be something pretty special... To see all the Academy [...]]]></description>
			<content:encoded><![CDATA[<p>After a debut season packed with blood, sweat and tears, the 2010/11 programme for Nike's Academy initiative is finally here. We produced this teaser for the year ahead - and with a new squad primed to outperform last year's young stars, it's already shaping up to be something pretty special...</p>
<p>To see all the Academy films, click <a title="Nike Academy archive" href="http://www.archersmark.co.uk/?s=nike+academy&amp;submit=Search" target="_self">here</a>.</p>
<p>If it's only season two you're after, then <a title="Nike Academy season two" href="http://www.archersmark.co.uk/?s=nike+academy+season+two&amp;submit=Search" target="_self">this</a> is where it's at.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.archersmark.co.uk/uncategorised/nike-academy-201011-ready-to-deliver/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

